What specimens should you use to prove use?
Selecting an appropriate specimen
Sorry, this guidance is still be drafted.

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Guidance on Trademark Applications
These pages provide guidance on filing a federal trademark application with the United States Patent and Trademark office. The trademark filing overview page gives a general summary of the guidance available in this section.
What is a trademark and when do you have one?
What is a "Common Law" trademark?
If you have rights without registration, why register?
Video explanation from the US Trademark Office
What is the cost of a trademark application?
What is the cost of a trademark search?
What costs are specific to intent-to-use applications?
What are the costs after your trademark is registered?
When should trademark applications be filed in general?
What is an Intent-to-Use application?
What is an Actual Use application?
What is a trademark search?
What is the cost of a trademark search?
Should you conduct a search?
Do you need an attorney?--Nope.
Why you should hire an attorney anyway
Video explanation from the US Trademark Office
The importance of fully listing goods and services
An Example--selecting your goods and services
The Example Continued--implications of the selection
What is an Office Action?
Common Types of Rejections in an Office Action
Great guidance coming soon
When is a mark confusingly similar to another?
Analyzing whether the rejection is appropriate
Arguments to make in responding to the rejection
What is it mean that a mark is merely descriptive?
What if the mark really is not descriptive?
What is secondary meaning?
Using the Supplemental Register